The Ostrich Effect
First things first: despite any cartoons you might’ve seen, ostriches don’t try to hide from danger by burying their heads in the sand....
How the Decoy Effect Makes Dupes of Us All
Imagine that, on the second morning of a business trip, you go to unzip your suitcase, only to realize you forgot to pack any pants. With...
The Frequency Illusion: How Not to Fall for Argle-Bargle
Let’s say you’re reading up on landmark Supreme Court decisions of the past decade. (Hey, everybody needs hobbies.) You’re skimming an...
Confirmation Bias and the Parasites Nesting in Your Brain
"What is the most resilient parasite?” asks Leonardo DiCaprio in the 2011 movie Inception. “Bacteria? A virus? An intestinal worm?”...
The Lure of the Irrational: Why Basketball Players and Birds Fall Prey to Superstition
Irrational behavior is commonplace in sports. Michael Jordan wore his "lucky" University of North Carolina practice shorts under his...
The Twain Brain, or, Why Smart People do Stupid Things
StartFragment “A man who carries a cat by the tail learns something he can learn in no other way.” So said Mark Twain, printer, steamboat...
Saving Grandma, or: 5 Steps to Dealing With Complex Systems
Last week’s blog dealt with the inherent threat in complex systems, specifically your Grandmother, (or really, anybody’s Grandma) and...
What Your Grandma and Corporations Have in Common
Imagine your grandma just celebrated her 85th birthday. She's beginning to forget things, but her doctor has reassured you that since, if...
The Experiencing Self, or, Why Present-You Hates Past-You
Unlike Calvin here, most of us will probably never get the opportunity to have a face-to-face conversation between our current selves and...
Six Strategies for Avoiding the Truth
Are you lying to yourself every day? Depends: are you a "Bayesian Updater?" Hopefully you are. The term is named after Reverend Thomas...