Author Robert G. Best is a highly sought after expert in sales, marketing and customer experience. He is a nationally recognized speaker, whose engagements take him throughout the US and abroad.
Using the latest in brain research and scientific strategies, Robb has pinpointed the key factors leading to expert performance. Robb’s knowledge and techniques, delivered in his inimitable style will radically change the way you and your team interact, and build trust with your customers, family and friends.
His keynote addresses, workshops and seminars are part standup, nonstop content, and a ton of interesting brain science. They frequently sell out.
His fascination with neuroscience has led to the development of a communication and sales/marketing system based on human behavior. Robb excels where most seminars fall short; actually teaching you how to acquire and implement new skills.
Robb’s work as Senior Advisor of Cognitive Strategy for the Elkay Corporation helped position it as a thought leader in the industry, and he is an industry veteran, who led a nationally recognized corporation during its most profitable years.
Robb’s new book, Selling to the Brain, shows you how to leverage the latest in neuroscience research to sell directly to the target: your customer's brain.
Learn why and now you should always appeal to your customer's emotions. Discover the quirks of the human memory that keep you from making an impact on your customer—and how to overcome them, plus so much more.
Whether you're a novice or a sales veteran, understanding how the brain works will make your job easier, clearer, and more lucrative. Plus, you'll learn some cool and surprising facts along the way.
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