What might the Greek philosopher and Jack-of-all-trades Aristotle think of the latest findings in neuroscience? How would his notion of...

If you run up a long steep incline, it doesn’t take very long before you burn through the energy stored in your muscles and find your...

Let’s start at the location where every single sale begins. I’m talking, of course, about a customer’s brain. Inside each customer’s...

You stumble out of the wilderness, having had no contact with humans for at least ten days. You’re weak from hunger and fatigue and you...

Your smartphone has more computing power than the computer that took Neil Armstrong and crew to the moon. And this is only one of the...

It's hard to overestimate the power of whole-brain thinking. Sometimes defined as "systems thinking", it occurs when your creative right...

Thanks to modern jet travel, I am currently high above the American Great Plains, winging my way to Las Vegas tonight to speak at a...

Buyer's remorse is a terrible thing. It occurs when you have the realization that you've bought the wrong thing and now you can't return...

How do you decide on whether to go back to the same restaurant again, buy the same breakfast cereal, or even whether to read this blog...

How do we measure intelligence? The ancient Chinese had some of the first tests designed to evaluate a person's smarts: a game called...

"Metric" is a kind of sexed up word for measurement, popular among the corporate crowd. The interesting thing about "metric" is that it...

StartFragment Every day, billions of dollars are exchanged for goods or services in that most American pastime known as shopping. Some...

Last year, roughly 40,000 people died in automobile crashes on America's highways. This is a tragic number, but it has been much worse in...

So what is intelligence, or more importantly, how does it work? The U.S. federal government recently announced it has budgeted some 3...

Suppose you are a visitor from another planet. You’ve been sent down to Earth to observe human shopping behavior. You find yourself...

When is the last time you ran into an angel? Not "angle"--we're talking harp, robes, and halo. Well, it turns out you don't have to...

When General George Armstrong Custer made the ill-fated decision to charge his 700 troops into the heart of the Lakota Nation on June...

Throughout the ages, the enlightened among us have passed along many ideas that shape our lives. It is estimated that nearly 40% of all...

What do Jonah Lehrer and the USA men’s Olympic gymnastic team have in common? They both blew up this week. In both cases, the bombs were...